Create Template
Navigation: Administration > Template builder
Template Builder > structure campaigns
Create multiple templates > select the default template to choose the template you want to use.
add template > name template > click + to add a campaign > choose advertising type & targeting type
campaign type > select Multiple Structured to create multiple manual campaigns for the same ASIN which will be differentiated by
classification > select non-structured- create 1 auto and 1 manual campaign
classification > name your campaign (ex-Primary with exact match type, Research- Broad & Phrase)
based on > select ASIN, SKU, groups, or Unique ID. The naming convention will include whatever the campaign is “based on.”
naming convention > configure the way your campaigns will be named
option to select a portfolio, daily budget, bidding strategy and placement thru the template or you can select when creating campaigns.
Templates are relevant:
When creating new campaigns
when moving keywords between campaigns
The system allows you to create 1 auto campaign & multiple manual campaigns.
You have the ability to move keywords between campaigns or convert search terms to keywords and plug 1 keyword into the exact campaign and one into another campaign which contains Broad and phrase. The system will know which campaign the ASIN should be moved to based on the template and the campaign name.